Bloggers' project ideas and designs are now what set trends and influence consumer opinions. They are no longer sharing their personal creativity, but instead have become digital influencers. Therefore it should come as no surprise that frequently large retail stores and commercial brands use bloggers' ideas (sometimes identically) for their own products.
There are countless cases where this has happened (it has even happened to me) and so I'm sharing some examples to demonstrate how prevalent it really is.
Original Projects Duplicated Without Permission In Retail Store
This was one of my most popular pallet wood signs. I came up with the idea of the little Christmas light stars after seeing it done on a piece of canvas art. I featured it on my Christmas mantel back in 2013.
A reader sent me a photo of an exact copy she saw in her Hallmark Store:
This summer I was in Hobby Lobby and I INSTANTLY recognized this project:
The design belonged to Where the Smiles Have Been
Having your projects replicated (and profited on) by a brand or store is NOT FLATTERING. It is theft. And sadly, it is not unusual. There are too many example to count, these are just a few:
Julia Bereciartu Illustration and Amazon
MyLove2Create's rustic halloween sign (for Oh My Creative)
Sadie Seasongood's Halloween Moon Lamp at Pier 1
Nest for Less’ Cloud Ledge Shelves
At Hobby Lobby and Target
Design Turnpike and Hobby Lobby
Seen at Home Goods, Joss & Main, Marshall's and Wayfair
Lila Loa in All You Magazine
Patriotic Mason Jars from Mason Jar Crafts
Spotted at Michael's:
"While not an exact copy, the ceramic American Flag mason jar I spotted at Michael's at the beginning of the summer gave me pause. The similarities are remarkable, no? I also sell this version at my Etsy shop. So did they "copy" the idea from my blog ... or my Etsy shop?"
Etsy Seller Joom and Home Goods
Where the Smiles Have Been Baby Onsie
On My Own Place and Ebay (They use her ACTUAL photos)
Brooklyn Limestone's Santa Sack being shared in numerous places
Wish.com
Some other examples include:
- Mandi from Vintage Revivals and Target
- Kiki & Company and Target
- Etsy Seller Melissa Lay and Target
- Winnebago Diaries and Target
- Mommy Needs a Cocktail and Target
- ModFire and Target
- Peaches & Keen and Target
- Dozens of Graphic Artists and Zara
- MommyGyver and LulaRoe
- SugarHero and Food Network
- Lisa Congdon and Cody&Foster (West Elm, Nieman Marcus)